February 2012 MOST Program Information Diabetes Resources for the Medical Community A recent study found that 42% of the diabetic population in the United States are age 65 and older.  As diabetes increases the risk for cognitive decline and physical disability, home care for aging diabetics is often a good fit. The information in this theme targets hospitals, primary care physicians, podiatrists, endocrinologists, ophthalmologists, dieticians, dentists and anyone else in the medical community who could benefit from educational resources on diabetes for their patients. Should you wish to use a theme other  than the recommended theme for February 2012, you may choose from any of the  topics available in our web-based selection system. To see an overview of topics,  click here. You may also simply choose iems that are not theme based, but that fit  into your marketing plans for the upcoming months.  Need help expanding your direct mail list for medical referral sources?  MOST can coordinate the research and purchase of direct mail lists in your local  area of endocrinologists, podiatrists, dentists, primary care physicians and more.   Please email most@corecubed.com for pricing.   Not enough time to WORK at your marketing, even with MOST?  We now offer a "concierge service" for our MOST clients, which means we will make  selections for you, do all proofing and coordination with the printer and all you have  to do is the final approval. Cost for this service is 2 points per month.   Expanded Offerings for MOST Clients  • Going Home Preparation Packet: This set of forms and important questions to ask is a guide for patients preparing to return home when leaving a hospital, nursing home or other health care setting. Find this in the Design category for 2 points.   • Avoiding Hospital Readmissions Due to Heart Attack Brochure: This is the final companion piece to the Avoiding Hospital Readmissions package and covers how home care services can help hospital avoid readmissions due to AMI. Find these in the Educational Brochures category for 3 points each. • CE approval process research: It's no secret that a way to gain the attention of key referral sources is to offer state approved Continuing Education presentations. Let MOST research what is required to obtain CE approval in your state for a particular referral source, such as social workers or nursing case managers.  We'll gather all of the application forms, let you know what materials and fees are required and give you instructions on how to apply.  Find this offering in the Training/Education category for 2 points. Recorded Educational Webinars  Visit www.corecubed.com/most-webinars for recordings of educational webinars.   MOST Member Center February New Materials: Diabetes Resources for the Medical Community  Webinar Information Friday, January 27, from 3:00 PM - 4:00 PM Eastern time: Highlights from PDHCA Conference We will be reviewing information from the January PDHCA conference in Las Vegas, discussing trends for the industry and also sharing marketing and operational information that is new or being looked at in a different light. Input is welcome and appreciated. Visit www.corecubed.com/most- webinars for recordings of past educational webinars.